As the pace of fashion continues to accelerate, people naturally find themselves returning to truly timeless pieces — items they can love and wear for years to come.
In 2025, the pieces gaining attention on QOO are those that reflect the mood of the moment while quietly enhancing a sense of personal style.
#1 Balenciaga City Bag
"A symbol of effortless style that brings the Y2K mood back into the now."
The city bag is back as a favorite for 2025.
It’s not about Y2K nostalgia — it’s about the return of street style that feels grown-up, confident, and easy to wear.
Soft vintage leather, motorcycle-inspired hardware, and a lightweight feel that rests comfortably on the shoulder.
Blending just the right balance of edge and refinement, it’s the ultimate piece for creating an effortlessly relaxed style.
#2 Chloe Paddington
"The definitive Y2K icon bag, revived through its reissue and back in the spotlight.”
In 2025, the biggest reason behind the renewed popularity of the Paddington is its revival.
The bold presence of the oversized padlock and the depth created by beautifully aged leather give the bag its unmistakable character.
As the focus shifts away from last year’s minimalist mood toward statement pieces with real character, this bag’s unmistakable presence — something no other bag can quite replicate — has driven its renewed appreciation.
Vintage versions, especially early models, are seeing particular demand, with many now choosing them as the centerpiece of their styling this year.
#3 Vintage Jacket
"Timeless beauty, powered by the strength of the archives."
Architectural silhouettes created at the height of the maison’s golden era, dense, high-quality materials, and the subtle nuances of handcraft.
This season, “classic × contemporary” styling is everywhere, with archive jackets blending seamlessly into modern wardrobes.
Vintage pieces that still feel beautiful when worn today — those carefully selected standouts continue to receive overwhelming support on QOO in 2025.
#4 Rolex Datejust
"The unwavering classic is back in everyday style”
The Datejust continues to grow in popularity as timelessness is once again being recognized as true value.
Without making an excessive statement, the fluted bezel commands quiet presence, while the stainless steel finish adds a refined, confident shine.
Because Rolex designs remain unwavering no matter how trends change, they continue to be chosen time and again in the pre-owned market.
As a watch that brings balance and clarity to personal style, it stands as one of 2025’s best sellers.
#5 Cartier Tank
"The beauty of clean lines is being rediscovered once again."
The renewed popularity of the Tank can’t be explained by a return to minimalism alone.
Its vintage-specific slim case, the quiet elegance of Roman numerals, and the precise proportions only a jeweler like Cartier could achieve all contribute to its lasting appeal.
What today’s fashion is seeking isn’t logos, but pieces with undeniable, lasting value.
As that answer, Cartier’s Tank continues to make a confident statement on QOO in 2025.
#6 MIU MIU
"This year's leading brand is more than just cute"
In 2025, Miu Miu is still at the forefront of trends.
A unique style that combines classic and playful elements.
It has taken on a strength that goes beyond "cute" and is leading fashion around the world. 
Miu Miu’s refined silhouettes instantly bring a sense of lightness to any look.
As an evolved take on Y2K, the brand’s signature blend of “girlish charm × intelligence” resonates perfectly with today’s aesthetic — earning overwhelming support on QOO in 2025.
#7 Chanel Classic Chain Bag
"A timeless icon, chosen more than ever right now."
The reason classic chain bags are enjoying a renewed surge in popularity lies in their unchanging beauty.
An overwhelming sense of universality — pieces that remain beautiful in any era.
Softer leather than current models, the substantial weight of hardware from the 1980s and ’90s, and proportions that only Chanel could achieve.
After the mini bag boom, this season marks a return to the idea of owning one truly timeless icon.
Classic designs that transition effortlessly from day to evening are once again taking center stage.
In the vintage market, well-preserved pieces are drawing even greater attention, with more shoppers seeking them out specifically on QOO in 2025.
#8 Gold Jewelry
"An investment in light that elevates everyday life."
In 2025, demand for gold jewelry is clearly on the rise.
The reasons are unmistakable: soaring gold prices driven by ongoing global uncertainty, and the metal’s enduring, undeniable value.
Gold jewelry is no longer seen as mere adornment — it has entered an era where it’s chosen as a portable investment asset.
Unaffected by trends and made to be loved for years, gold jewelry embodies both beauty and lasting value.
Chosen as a personal investment piece, it continues to attract more people who seek something meaningful beyond fashion.
In 2025, fashion is shifting from consumption to a culture of conscious choice.
It’s no longer about what you own, but why you choose it.
Each of these eight exceptional pieces resonates with the times while quietly elevating the style of the person who wears it.
Which one will accompany you throughout the year ahead?
